Role / Design Director

Project Type / Pitch

Year / 2018

We were asked to pitch and re-imagine the Bentley car configurator

Our proposal was to completely incorporate the car configurator into the overall website experience through imagery and personalisation.

Concept /

A video led car configurator experience letting you customize your bespoke luxury Bentley while driving through a number of beautifully shot scenic landscapes settings.

Each key step bring up your configuration options letting you see the result in real time giving you instant feedback of your selections all perfectly optimized for a mobile interface.

Credits / 

Jesper Whinter / Design

Contact /

13 Artisan Court
6 Lansdowne Drive
E8 3EB
LONDON

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To discuss working together or for any general enquires feel free to get in touch.

+44 7751 850 943
dennismchristensen@gmail.com